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Motivations That Matter

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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Your Megaphone to the Masses

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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Compel Customers To Buy, Buy More, and Pay More

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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Why Do We Sell The OPPOSITE of Value?

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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Outstanding Isn’t Fair

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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In A Self-Serve World, Your Customer IS Your Salesperson

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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Busy-Ness or Business: Doing Much More, With Far Less

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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The Most Beautiful Marketing Strategy…

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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No Surprises, Please

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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The Motivation Loop [Focus Friday]

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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Swallowing the Painful Opportunity

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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Niche Marketing, and Creating “Profit Loops”

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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Where Do You Get a 24,518% Return on Investment?

Sailors rely on being able to “see” the wind. They’ll watch the ripples on the surface of the ocean, the colours of the waves, and the foam on the crests – and it allows them to see the invisible gusts before they have approached.

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